SEO falls under the category of digital marketing, yet it’s essential for everything on the internet, whether it’s a YouTube channel, a Facebook page, or a website; SEO is necessary for all. Without SEO, ranking any website becomes nearly impossible.
Even if you start running ads for your business on Google, you’ll still need SEO. Without it, you cannot display your ads above your competitors. The cost of SEO differs by country and the particular requirements. However, in this post, we will only talk about the expense of SEO in Pakistan because we offer SEO services to our clients.
Cost of SEO in Pakistan
SEO services in the USA or UK can be appropriately expensive, but in Pakistan, the charges of SEO is in comparison lower compared to these countries. One reason for this could be that the worth of Pakistan’s currency is notably less than the US dollar.
The demand for SEO in Pakistan has significantly increased, naturally, since Pakistan is a developing country and internet usage has become common. Nowadays, everyone uses the internet, leading to a substantial increase in online services and shopping.
Consequently, the demand for websites and Google or Facebook ads has also risen. These tasks cannot be accomplished without SEO. However, the charges for SEO services vary depending on the platform. The cost of SEO for a website might differ from that for Google or Facebook ads, and similarly, the cost for YouTube channel SEO could also vary.
Factors Affecting SEO Cost
The cost of SEO services is not fixed and often depends on several factors. These factors include:
Type of Business: The cost of SEO services also depends on the type of your business. For instance, if your website is a blog type or you are offering some services on your website and it contains 5 to 10 pages, then the cost will be PKR 10,000 monthly. This is the same cost we charge our clients. If you have an ecommerce website, then the SEO cost will be PKR 25,000 monthly. If you are a website owner, you can get our SEO services as we offer them worldwide, including in Pakistan.
Competition: The cost of SEO services also depends on the level of competition. If you want SEO for a high competition keyword, then the cost of SEO will also be significantly higher. This is because the more intense the competition, the more challenging it is to rank a website. Therefore, the cost of SEO can be adjusted according to the level of competition.
Target Audience: The target audience also influences the SEO cost as it determines the type of keywords and strategies that need to be implemented for better results. If your target audience is specific or niche, then the SEO cost may increase.
Current Website Status: If your website is already fairly well optimized and ranks on Google’s second or third page, then the cost of SEO can be significantly reduced. This is because less effort is required. It means that the current situation of the website can have an impact on the cost.
SEO Agency’s Reputation: The cost is also affected by the SEO agency’s experience and reputation. A reputable and firmly established agency might charge more because of their experience and proven track record of producing excellent results.
Conclusion
A question frequently searched on Google is, “Is SEO free of cost?” If you decide to manage the SEO of your website on your own, it will still not be completely free because you will need to purchase tools that are compulsory for tasks such as analyzing competitors, keyword research, and accelerating your website’s speed.
Tools like SEMrush or Ahrefs are compulsory for competitor analysis and keyword research, whereas purchasing plugins and CDN services are vital for enhancing your website’s speed, which plays a significant role in its ranking.
